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The Science and Art of Food Marketing

The Science and Art of Food Marketing

  Why am I writing about The Art and Science of Food Marketing? Because I recently sat in listening to food organisations giving evidence to the Senate Select Committee into the Obesity Epidemic about how it is their job to provide parents (consumers) with choice, and...

The Science and Art of Food Marketing

The Science and Art of Food Marketing

  Why am I writing about The Art and Science of Food Marketing? Because I recently sat in listening to food organisations giving evidence to the Senate Select Committee into the Obesity Epidemic about how it is their job to provide parents (consumers) with choice, and...

read more
How You Can Make a Difference For Our Planet in 2019

How You Can Make a Difference For Our Planet in 2019

  As global temperatures rise, plastic accumulates and valuable ecological habitats diminish, it can be difficult to remain positive about the future. But perhaps now is the time to remember how far we have come in so many areas and how we can play a role in...

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Confused About Whole Food Flours?

Confused About Whole Food Flours?

Confused about whole food flours? Almond meal, spelt flour, buckwheat flour, sorghum flour, tapioca starch, green banana flour, besan flour, rice flour, wheat flour, khorosan, coconut flour, amaranth... shall I go on?! Let's de-mystify flours and have you confident in...

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How to Know When You’re Being Fooled By Dodgy Marketing

How to Know When You’re Being Fooled By Dodgy Marketing

    As a former scientist who has entered the world of business, I am often surprised by the advertising used by some companies to convey a healthier, cleaner impression of their product. When it comes to food, a lot of people are well informed. I would think that...

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4 Ways To Minimise Waste in Your Home Now!

4 Ways To Minimise Waste in Your Home Now!

We’ve all heard about the impact of plastics and wastes on our environment. As mums, we become increasingly concerned. We want a better and healthier world for our children and future generations. The good news is we have the power to turn this around by starting in...

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5 ‘Unhealthy’ Foods That Are Actually Healthy

5 ‘Unhealthy’ Foods That Are Actually Healthy

Are you confused about what you ‘should’ be eating?   Do you feel like every time you’ve finally got it all figured out, another health fad or diet no-no comes flying out of nowhere?   You’re not alone. I speak to so many women who are completely confused about what...

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